We invited our employees to engage in open dialog on this topic with the senior management at all PUMA locations all over the world. In 2020, we conducted a global survey, rolled out locally, to understand how our employees feel about equality at PUMA. These commitments are also reiterated in our PUMA Code of Ethics (2005) and in our Diversity Charter (2010). This also means that a fair work environment and equal opportunities for all PUMA employees, regardless of their gender, nationality, ethnicity, religion, disability, age, or sexual orientation, have been a cornerstone of our policy for many decades. One of our values as an employer sums this up as: “Be You!”. We have made this belief in diversity and inclusion a part of PUMA’s working culture and we encourage all of our employees to show their own personality. Diverse teams with different skillsets and backgrounds are a crucial resource when it comes to creative thinking, decision-making, and driving innovation forward. Diversity and equality are the most important ingredients for the growth of our brand. ![]() ![]() As a company with offices all across the globe and employees of many different nationalities and backgrounds, it was important for us to ease our employees’ concerns and reiterate our strong belief that diversity makes us better. Diversity and equality were important topics around the world this year after scenes of police brutality in the United States kicked off widespread protests in many countries.
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